Outdoor seating has become a popular feature for restaurants and cafes, but how does it affect espresso usage? Studies show that diners seated outside tend to order more coffee-based beverages, including espressos, due to the relaxed ambiance and extended stay.

The presence of outdoor seating often encourages customers to linger longer, increasing the likelihood of repeat orders. Espressos, being quick to prepare and consume, are a favored choice for those enjoying the fresh air. Additionally, visually appealing outdoor setups can subconsciously prompt patrons to indulge in premium drinks like espresso shots or lattes.

Seasonal trends also play a role—cooler months see higher espresso consumption as customers seek warmth, while summer may shift demand toward iced variations. Restaurants with well-designed outdoor spaces can strategically place espresso machines near seating areas to capitalize on impulse orders.

Ultimately, outdoor seating doesn’t just enhance customer experience—it directly boosts espresso sales by creating an environment where coffee becomes an integral part of the dining ritual.